Hi, I’m Amy. Nice to meet you.

I help UX teams create measurable results that matter for both businesses and customers, regardless of the industry.

Featured Projects

Design System Development

Aligning game interfaces for a universal player experience and a 6% increase in day one player retention.

  • Change Management

  • Cross-Functional Collaboration

  • Design Strategy

  • Global Rollout

  • Product Management

Industry-Leading Pivot

Designing the first casino app to meet Apple’s updated industry guidelines.

  • Program Management

  • Cross-Functional Leadership

  • Design Strategy

  • Information Architecture

  • iOS Guideline Strategy

Adaptive Technology

Improving player engagement for over 3,000 games from 65+ game studios.

  • Cross-functional collaboration

  • Design Direction

  • Emerging Technologies

  • Information Architecture

  • Omnichannel Experience

Brands I’ve worked with.

Logo grid of organizations including, Disney, Warner Bros., Hasbro, Make-a-Wish, American Airlines, Cold Stone Creamery, Centex, Siemens, Abbott, and US Airways